Market share analysis of Indian Car Market

Market share analysis of Indian Car Market.

With competition between the banks for attracting more customers, now car loans have become a common these days. With easy credit approval and low EMI for the car loans, the car market of India has hit a high peak in the number of car sales in the recent past.

maruti suzuki logo
The leader of Car manufacturing to marketing business is the India’s oldest Maruti Suzuki followed by Hyundai. Lets talk about each of the major car companies of India with percentage of its market share along with the car brand manufactured by corresponding company.

  1. The majority of cars in India are sold by Maruti Suzuki brand which started its business with the India’s low budget car known as Maruti 800. After foraying into luxury car segments it has rolled out many of its perfectly engineered cars like Alto, Ritz, Astar, Wagon R, Swift, Estilo, Dzire, SX4, Kizhash, Eeco, etc. Overall in India its market share is about 41.67% which is highest till date
  2. Next car market major is Luxury car manufacturing company Hyundai. With around 15.48% share in the Indian Car market, it has various stylish car brands like Santro, i10, i20, Getz, Accent, Verna, Elantra, Sonata, etc
  3. Third position is holded by India’s oldest and trusted business group Tata under the company Tata Motors. This company holds a market share of 12.66% and has brands like Nano which was India’s first small car project which was priced to be Rs 1 Lakhs as retail showroom price. Some of its other cars include Indica, Indigo, CS, Manza, Safari.
  4. Another company is Chevrolet or General Motors (GM) which shares 4.4% in the market with numerous brands like Spark, Beat, UVA, Aveo, Optra, Cruze, Tavera, Captiva, etc.
  5. Toyota is the next ranked company with market share of 4.85% and luxury car brands like Liva, Etios, Corolla, Camry, Prius, Innova, Fortuner.
  6. Ford is followed after these companies with a market share of 3.54% and with luxury brands like Ford Figo, Fiesta, Endeavour.
  7. Newly entered high profile company Volkswagen is currently having a market share of 3.08% with highly priced luxury brands like Polo, Vento, Jetta, Passat, Phaeton.
  8. After all comes FIAT with market share of 0.94% with brands like Grande Punto, Linea etc.
  9. After launching its new car brand ‘Sunny’, NISSAN is all set to boost up its sales for this fiscal year but currently its having  market share of 0.73% while some of its brand include Micra, Xtrail, Teara, 370z.
  10. With one of its popular brand known as ‘Fluence’, Renault is currently having a market share of 0.048%

5 comments:

  1. The largest car maker of the country is planning on reducing the indirect import cost by 5-10 percent in order to reduce the risk involved in the variation of foreign exchange rates. In FY 2011-12, because of the strong yen weak Rupee against it, Maruti Suzuki had to shell out Rs. 280 crore for the vendors as compensation.

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  2. Where is Honda in your list??? It has a major presence compared to Nissan, Fiat & Volkswagen in India

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    Replies
    1. Honda is having 0.74% market share as on January 2012. They have entered into the diesel engine car market recently, so we may expect this market share to increase in future

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  3. Anonymous12/03/2012

    informatiev .. thanks :-)

    ReplyDelete
  4. Great Post! This post is good source of market information as well as helpful for automotive market research.Thanks for sharing with site visitors.
    Car Bazaar in Chandigarh

    ReplyDelete

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